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Nice Ink: Oracle's World of its Own  Oct 28, 09:34

openworld-featuredOctober 27, 2006
Oracle's World of its Own
By Erin Joyce
InternetNews.com

SAN FRANCISCO -- Reporter's Notebook: We came here from all over the globe, picked up our OracleWorld bags, and by night became a swarm of 42,000 attendees fanning out across the city by the Bay.

If you've ever wondered just how huge an installed base Oracle has to sell, wine and dine to, look no further than the extravaganza of the OracleWorld show, which literally stopped downtown traffic along parts of Howard Street this week. The city agreed to shut down parts of it for foot traffic.

Oracle was ready for them, starting with klieg lights flashing across the San Francisco skyline Sunday night. Red carpet through the cavernous Moscone convention center greeted attendees.

Oracle's CEO Larry Ellison even brought along his America's Cup racing yacht, and stuck it at the bottom of the escalators in the Moscone North section, just outside the keynote hall.

By Monday, the boat's sailing crew lined up to greet attendees and sign autographs. More than a few asked them: How'd you get that thing in here?

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